Brand Marketing and Brand awareness is key to any business. This, I learnt during my marketing sessions at university and later, whilst running my own businesses. When I first entered the wedding … [Continue reading]
Five SEO Tips for Photographers

SEO is actually all about common sense and really these SEO Tips for Photographers should be used as a starting point. Anyone who comes on my SEO for Photographers Training will know that I talk about this all the time. In fact, I'm quite anal … [Continue reading]
Trend Analysis

All professional photographers, whether full time or part time, ultimately need to make a profit and potentially a living from their business. I am a full time photographer. I don’t have a supplemental income so it’s vitally important for … [Continue reading]
Making Content Engaging

There is a metric in Search Engine Optimisation language called "Bounce Rate". The Bounce rate of a page is one of the most important metrics to keep an eye on and it's one that Google keeps an eye on too. Bounce rate is essentially measured in … [Continue reading]
Where do I really rank in Google?

I'm often asked Where do I really rank in Google? When I sit down with photographers and we start to analyse their current position in Google for given search terms almost all of them simply launch their browser and enter the search term. They … [Continue reading]
10 Blogging Tips for Photographers

Some photographers love blogging. Others hate it. Personally, I enjoy crafting blog posts, but I there is definitely an element of "we are photographers, not writers" at play and so I've drafted my favourite Blogging tips for Photographers for … [Continue reading]

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